Sure these pins are pretty & aesthetically pleasing, but it’s not why I love them. I love these because they are strategic pins that serve the goals of the lifestyle blogger AND target different kinds of Pinterest users.
1️⃣ Pin style: product pin ⭐️ How it serves the blogger: gives them a way to share affiliate-link-heavy-posts on Pinterest 📌
How it serves the pinners: gives them a quick visual on what they’d find by clicking through so they can choose whether they want to shop
2️⃣ Pin style: text overlay pin ⭐️ How it serves the blogger: sometimes there is only 1 photo with a post so this gives them a chance to make that photo go further + it’s a big opportunity for using keywords 📌
How it serves the pinners: again, it tells them exactly what they’re going to get if they click through (which is not always the case with a photo)
3️⃣ Pin style: multiple photos pin ⭐️ How it serves the blogger: more photos = more chances to impress the pinners + I hate to see bloggers waste the time and money they spend on photography 📌
How it serves the pinners: tells them there is more than just the one photo so there’s actually a reason to view this post rather than just save the image to a board.
Making sure you have branded templates in these 3 styles is a great place to start- and it’s something we can help you with when you work with us on your Pinterest strategy.