This is a full service approach to Pinterest marketing. We help you take advantage of the organic traffic that Pinterest can drive to your blog by giving you custom content suggestions based on what will do well for you on the platform. Then, we help your ideal readers find that content by harnessing the power of Pinterest SEO to send organic, consistent and targeted traffic to your site so that you can gain new followers, subscribers, readers and more.
THE CONSULTING SIDE:
Email support throughout
(2) 30 minute quarterly strategy update calls
(4) Monthly screenshare strategy update videos between calls
Monthly customized blog post topic suggestions
Quarterly Pinterest trend report PDF
Airtable. content bank
THE MANAGEMENT SIDE:
Pinterest profile set up
Tailwind account set up
Keyword research
Custom Pinterest posting schedule
Custom Pinterest posting strategy based on blog goals & target audience
Affiliate pinning strategy
Weekly Idea pin creation
Keyword-rich pin titles and descriptions
4+ branded pin templates
Monthly analytics report emailed to client
We start by optimizing your profile and Tailwind Plus account (Pinterest's approved scheduler) so that it's set up for success. From there we create, implement, analyze and adjust your Pinterest strategy to align with your business goals and branding. We use Pinterest to send organic, consistent and targeted traffic to your site so that you can gain new followers, subscribers, readers and more.
HERE'S HOW WE GET THERE:
Pinterest profile set up
Tailwind account set up
Custom Pinterest posting schedule
Blog, affiliate & Instagram pinning
Story pin creation
Keyword-rich pin titles and descriptions
Keyword research
Branded pin templates
Management of Tailwind Communities
Monthly growth report emailed to client
2 30 minute quarterly strategy update calls
Upload content from Instagram
30 minute strategy call
This is for small businesses who want to get Pinterest up and running for their business with a custom strategy that utilizes the platform to get consistent traffic, leads and/or sales from their website. We start by setting up your Pinterest profile and Tailwind (scheduler) to be fully optimized. Then, I design a custom strategy that supports your business goals and fits into the time you have available. Finally, we teach you how to implement that Pinterest strategy yourself. It's a great way to learn how to make Pinterest a sustainable traffic driver and ensure you're starting off with a strong foundation.
HERE'S HOW IT WORKS:
1. You fill out a questionnaire so I can learn about your business and its goals
2. I set up your Pinterest profile so it is optimized to attract your target client/reader/customer
3. I set up your Tailwind (Pinterest scheduler) so that it's ready to go and easy to use
4. I create a custom strategy for getting results you want in your business and walk you through how to implement it in a screen-share video so you know what to do each week
5. I create 4 on-brand, Pinterest- optimized custom Canva Pin templates that you can use to share your content easily and quickly on Pinterest.
6. I deliver the above + educational video recordings, checklists and more resources that you'll have available to reference as you implement your strategy