The MOST frequently asked question I get
And I totally get why… when starting any new marketing strategy you want expectations so you can measure whether it’s the right strategy for you or not.
I honestly find it sooo hard to answer, because I find it’s way more nuanced than that and depends on so many factors about the brand, about the world, about Pinterest.
Results = increased traffic to your site from Pinterest.
Other goals you may have for your Pinterest marketing may include sales, inquiries, email subscribers, etc. but traffic is the first results to happen because you need that to reach any of those other goals.
The more consistent targeted traffic = increase in chances that they will perform the secondary action you’re looking for.